Content Strategy Platform

Build your content strategy

Answer a few questions to get your personalized plan

Phase 1 of 4

About you

What do you make content about?

Entertainer
Comedy, gaming, vlogs, reactions
Educator
Tutorials, how-tos, explainers
Artist/Creative
Music, art, design, photography
Lifestyle
Fashion, fitness, travel, food
Business/Brand
Selling products or services
Commentator
News, reviews, opinions, analysis
Just starting
0-1K followers
Growing
1K-10K followers
Established
10K-100K followers
Scaling
100K+ followers
Phase 2 of 4

Your creative style

Talking on camera
Writing/Captions
Editing/Effects
Being funny
Storytelling
Visuals/Aesthetic
Explaining things
Jumping on trends
Relatable
Real, authentic, "just like you"
Aspirational
Goals, inspiration, dream life
Expert
Knowledgeable, trustworthy
Chaotic/Fun
Unhinged, entertaining, wild
Chill
Calm, cozy, laid-back
Hype
Energetic, exciting, bold
Minimal
A few hours/week
Moderate
5-10 hrs/week
Serious
10-20 hrs/week
Full-time
This is my job
Phase 3 of 4

Your goals

Grow followers
Build a bigger audience
More engagement
Comments, shares, saves
Monetize
Brand deals, sponsorships
Sell something
Products, services, courses
Build community
Loyal fans, real connection
Just for fun
Creative outlet, hobby
TikTok
Instagram
YouTube
X/Twitter
LinkedIn
Multiple
Phase 4 of 4

Make it yours

Who do you want watching your content?

Your secret sauce - why should people watch YOU?

Salesy/Pushy
Cringe
Boring/Generic
Trying too hard
Corporate
Fake/Inauthentic
Preachy
Clickbaity

Building your strategy

30-60 seconds

1
Pillars
2
Voice
3
Roadmap
4
Ideas
⚠️

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